Living LomondsReconnecting people with the hills on their doorstep.
An experience-led programme of physical and digital work for the Lomond and Benarty Hills in Fife.
138 km²
Of geo-located terrain
3
Visitor-centre touchscreen hubs
Beacons
Transmitting outdoor messages
1 CMS
Running multiple Umbraco sites
The challenge
The Living Lomonds Landscape Partnership wanted locals and new visitors alike to engage with the landscape. We worked on four strands: simpler wayfinding, a map-based planning website, a family app for the outdoors, and touch panels in the visitor centres.
What we did
Market and competitor analysis, stakeholder meetings and persona workshops produced the user profiles that shaped a new identity for the region, rolled out across every interpretive touchpoint.
The customer-experience architecture spans physical and digital, giving the region a voice of its own.
Strategic partnerships
Co-create with us.
Whether you want to talk about an upcoming project or simply say hello, drop us a line and a senior member of the team will be in touch.